The Munich based brand take inspiration in label’s name from the work of the Portuguese writer Fernando Pessoa “J’ai mal à la tête et à l’univers”. The designer Anja Pawlik and the label partner Roman Dorfner play with stereotypical male images, withouth neglecting the high standards men demand from their clothing. A sporty but yet elegant silhoutte meets the need of postmodern individualists to dress masculinely and originally at the same time. The ideal of  J’ai mal à la tête is to trasform the swift zeitgeist into timeless pieces.